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DBFDavid Bax Finney

Turning ambition
into outcomes.

I'm David Finney, a finance student at the University of Arizona's Eller College, a co-founder generating real revenue, and a campus leader who builds things that matter. Inspired by my parents: turn nothing into something.

3.90

GPA

Dean's List × 3

~1,000%

Per-Unit Margin

New Wave Cosmetics

600+

Locations Mapped

Riskr Platform

30+

Members Led

SEA VP

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Analyst mindset. Founder instinct. Leader by default.

Most people pick one lane. I'm building credentials across three because the best operators I admire understand markets, build products, and move people.

Finance & Investing

Asset management intern, financial modeling, portfolio analysis, and a deep interest in private equity and venture capital.

Entrepreneurial Operator

Co-founded New Wave Cosmetics: ~1,000% per-unit margins, profitable in months, 10K-unit production order placed for e-commerce expansion. Built Riskr solo.

Campus Leader

Vice President of the Student Entrepreneurs Association. Academic preceptor. Competitive case winner. Real outcomes, not resume filler.

Inside the gap between who I think I am and who others see.

Through structured diagnostics in BCOM 314, I mapped my communication style, reputation, motivators, and charisma, and discovered a meaningful gap between my self-perception as a direct, decisive Driver and how others experience me: dynamic, engaging, and expressive.

Understanding that gap and closing it with intention is the foundation of a strong professional persona.

Explore My Persona Evolution

Self-Perception Style

Driver

Task-oriented · Decisive · Direct

Others Perceive Me As

Expressive

Dynamic · Engaging · Impactful

Charisma Zone

Charismatic

Warmth 6.36 · Confidence 3.64

Top Motivator

Networking

94 / 100 score

My Professional Persona Video

In this video, I walk through who I am, what I'm building, and how my professional persona has evolved through self-reflection, peer feedback, and intentional growth.

It's a look at the intersection of my analytical foundation, entrepreneurial ambition, and leadership experience, and where I'm headed next.

Open on YouTube

Let's connect.

Whether you're a recruiter, professional, or fellow builder, I'd love to hear from you.